Mountain Dew Debuts New Watermelon Flavor

For the first time in over a decade, PepsiCo, Inc. is adding a new flavor of Mountain Dew!

The new Mtn Dew 'Major Melon' features a watermelon flavor with a bright pink color.

“Watermelon is a truly transportive taste, evoking feelings of freedom and nostalgia,” said Nicole Portwood, vice president of marketing for Mtn Dew. “As a brand, Mtn Dew is always pushing the envelope to bring Dew Nation the next bold taste that they crave in a way only Dew can. We found watermelon to be the No. 1 choice of flavors tested amongst our fans, and Mtn Dew Major Melon is our answer for those who are looking for a refreshing charge to keep them invigorated all day long.”

Both Mtn Dew Major Melon and Mtn Dew Major Melon Zero Sugar are now available nationwide.

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